How does a private academy (hagwon) show up in AI search?
A private academy shows up in AI search by directly answering the 'area + subject + student age' questions parents actually ask, publishing tuition, schedules, and curriculum in machine-readable form, and keeping its details consistent with Korea's official academy registration data. AI systems tend to cross-check verifiable facts rather than lean on blog reviews, so machine-readable facts on your own domain are the starting point.
Updated 2026-07-12
Frequently asked questions
- How does a private academy (hagwon) show up in AI search?
- Build pages that directly answer 'area + subject + student age' questions, publish tuition, schedules, and curriculum as machine-readable text with schema markup, and keep everything consistent with the government's academy registration data. Reviews are a supporting signal, not the evidence AI cites.
- Should academies publish tuition fees on their website?
- Korean law (Article 15 of the Academy Act) already requires academies to post tuition and refund terms, and to state tuition in online ads. The real issue is format: a text table wrapped in Course/CourseInstance schema is readable to AI, while an image of a price sheet is far harder for AI systems to reliably parse.